My brand essentials package is for businesses just starting out who want all the building blocks in place to make a lasting visual impact. And for businesses that have been running a while but need a visual refresh to reflect their growth.
Whether you’re starting up a new business or have been in business for years, you might know you need a logo and colours. However, to make sure you have consistency, a visual presence that follows you everywhere, and the opportunity to put your branding out on different platforms – you also need graphics, guidelines, and fonts. And that’s what I’ll create for you in this brand essentials package.
You focus on running your business and I’ll take care of every visual asset of your brand, right down to the smallest detail, so that your brand remains effective and consistent everywhere it’s seen.
As part of the brand essentials package this is what I’m going to give you…
• A visual brand audit – let’s see what you’ve already got, what’s working and what’s not. And what tricks we might be missing.
• Logo – as standard in different formats and sizes to be used in multiple places across your branding.
• Fonts – I’ll find you one (or two) that reflects your personality and communicates effectively with your audience. I give you free fonts, but if you’re looking for a special licenced one (at extra cost) I can source that for you too.
• Colours – a whole palette of these that truly speak to your values and best represent your business. You’ll get the colour codes to use across digital and print.
• Stationery – old school but effective designs of a business card and letterhead.
• Social media graphics – to accurately showcase your brand across different social media channels. You’ll get cover/banner graphic, resized logos, and three post templates for 2 platforms (LinkedIn and Instagram).
• Brand guidelines – you and your team need to be able to use this beautiful new brand very easily. And that’s what a PDF brand guideline does. You’ll have simple instructions to follow when using your brand across a variety of media.
• A handover call to talk you through the templates, guidelines, and design assets to make sure you (and your team) are comfortable and confident to start using your new brand right away!
A brand is never just about having a logo; it’s about having so much more.
Price starts at
AUD 5500 + gst
Typical project duration
5-6 weeks from project confirmation*, you will have the new brand, on your desk, ready for the world to fall in love with it.
The quicker you give me feedback, the quicker I will come back to you. So, it might even be less than 6 weeks. We communicate often and clearly to make sure I’m giving you exactly what you want at each stage and giving your business the branding it deserves.
The project duration depends on the complexity of the project, but we’ll figure that out together when we chat about your goals and design needs.
